Brian Moynihan: The Bank Estimates the FIFA World Cup Has Generated About $20B in Economic Activity in the U.S.

‘We look into host cities like a Kansas City you can see the growth rate’

RUSH EXCERPT:
MOYNIHAN: "Absolutely not what we see our team did research piece Margaret said said that the total amount is economically generated on FIFA’s about 40 billion 20 billion be in us and then what even we look into host cities like a Kansas City you can see the growth rate of spending faster than other city so it having this on-the-ground economic impact and that spendings going to into but will call bricks and mortars go to bars or restaurants things not necessarily only people in stadium and so its unbelievable phenomenon United States hadn’t seen for while seeing again put context context you know that they’re estimated 2 billion people watch the finals on Sunday which is just an amazing amount and thats what the brand strategy for us was in we had a great quarter internationally We have greater national business it’s very important part of What we do"

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Brian Moynihan: The Bank Estimates the FIFA World Cup Has Generated About $20B in Economic Activity in the U.S.