Jonah Goldberg: CBS Scrapping Interview Is a ‘Gift’ Both to Talarico and Colbert

‘The interview got far more views on social media’

EXCERPT:

GOLDBERG: "So, this is one of these things where, you know, I‘ve hated the equal time rule for a really long time. And I — you know, I thought it was basically, as they say in 'Princess Bride,' mostly dead anyway. And so the idea so — on the politics of this, this actually was very good for Talarico, right? There‘s this thing that people call 'the Streisand effect,' where you protest a little bit about something and the protesting of it actually amplifies the message more than if you just ignored it. The interview got far more views on social media and on YouTube than it would have if it just aired as just a normal appearance on the show. And so in some ways, this was a gift for Talarico, and it was also a gift for Colbert, who was looking for opportunities to stick his thumb in the eye at CBS and of Trump. And this whole thing, I mean, I‘m not saying that they don‘t deserve to have their thumbs in their eyes, right, but the whole thing was sort of set up as a perfect storm, where everybody kind of comes out a winner in this."

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