CEO of USAID-Funded Media Bourgault Says ‘Disinformation Makes Money, and We Need to Follow That Money’

‘We need to work with particularly global advertising industry that a lot of those dollars go to pretty bad content, and so you can work really hard on exclusion list or inclusion lists...’

TRANSCRIPT:

BOURGAULT: “Disinformation makes money, and that’s one of the -- we need to follow that money. We need to work with particularly global advertising industry that a lot of those dollars go to pretty bad content, and so you can work really hard on exclusion list or inclusion lists to sort of really try to focus ad dollars and challenge global advertising industry all around the world to focus that ad dollars towards the good news and information, the accurate and relevant news information."

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