Mark Penn: Harris Campaign Was ‘Light on Substance and Big on Celebrities’

EXCERPT:

PENN: “What stands out to me was they decided to run a campaign that was light on issues and that was big on celebrities. And when we talk about celebrities, it wasn’t the Elon Musk innovation-type celebrities, it was pure Hollywood and entertainment and Taylor Swift. I think campaign reflected that, that that was the way they were going to win. And I think that was a fundamental mistake. I think these elections are about serious issues, people’s pocketbooks, how they live their daily lives. People love celebrities, but they think those celebrities are far removed from the lifestyles that they live.”