Sir Richard Branson Partners with Grey Goose To Bring Vodka into Space by Year’s End

Richard Branson Brings Vodka into the Commercial Space Race (The Wire)

Virgin Galactic has partnered with Grey Goose to help Galactic achieve its goal of becoming the first commercial space line in history, Forbes reported on Monday.

Grey Goose plans to offer limited edition products in order to commemorate Virgin's pioneering efforts to make space travel accessible to anyone who is willing to pay $250,000 for a two and a half hour space flight and a celebratory after party.

"Over the period of the next few years, as Virgin Galactic goes into space and makes space travel accessible to the average person, what you’re going to see is a series of events, exclusive content that brings to life that innovative spirit [of Fly Beyond]," Vice President Category Director for Grey Goose Vodka Lyle Tick told Forbes.