PERSON: Alex Burns [Entrepreneur]

Rational Spirits

Founder

Founder of Charleston, S.C. Based Rational Spirits. Rational Spirits is a Charleston, SC based craft distillery founded in early 2015 focused on rum. The distillery, through its affiliate, Rational Cocktails, is producing a series of artisanal cocktail syrups to be paired with rum as well as other craft spirits. The name “Rational Spirits” comes from the idea that starting a micro-distillery is an irrational idea as there are many obstacles to navigate in order to successfully bring a brand to market and gain acceptance.

— rationalspirits.com