PERSON: Loretta Lepore
Employer
Lepore Associates, LLC
Position
Founder
Biography
Loretta Lepore is the founder of Lepore Associates, LLC, a strategic communications and government relations firm based in Atlanta, Georgia. Lepore ofers clients what few can – a grasp of strategic planning, economic valuation and communications that allows her to assemble the myriad puzzle pieces necessary to build out a company’s strategic vision efciently and efectively.
Her background – CNN anchor, spokesperson for the Governor of Georgia, marketing director for the state of Georgia and a senior advisor to a venerable law firm – has honed her skills to become what few others are: a media expert who understands the political/public sector rather than a political expert who understands the media.
A seasoned strategist with expertise in both communications and government strategy, Lepore’s portfolio includes public strategy, crisis and issue management as well as message development, media outreach, interview coaching and
presentation training. She has served as a trusted advisor to senior management in navigating the halls of government to effect and impact public policy and also served as a trusted advisor to senior management seeking to implement new initiatives or change management within an organization by applying campaign strategies to the effort.
Lepore joined the government affairs practice of the national law firm of McKenna Long & Aldridge LLP as a senior advisor where she managed a diverse portfolio of global technology, healthcare, emerging biotech and life sciences, and insurance clients. Prior to joining MLA, Lepore was appointed by Governor Sonny Perdue as director of marketing and communications for the Georgia Department of Economic Development where she oversaw the state’s economic development marketing; positioning the state for job growth and international investment. She was instrumental in re-energizing the state’s brand and launched award-winning commerce and tourism campaigns that focused on the state’s logistics infrastructure, bioscience industry and leisure travel market.
Lepore also worked as press secretary for the Ofce of the Governor where she served as the primary spokesperson as well as a voice in policy, strategic planning and management decisions. One of her most notable achievements was serving as the state’s chief communications liaison with the White House for the G8 Sea Island Summit in Sea Island, Georgia.
Lepore began her journalism career as a reporter and anchor for WJTC-TV in Pensacola, Florida.
She joined CNN in 1992 and was an anchor on CNN Headline News for six years. She covered international news events for multiple CNN networks and earned a national news Emmy for her role in the network’s coverage of the 1996 Olympic Park Bombing.
— leporeassociates.com
Her background – CNN anchor, spokesperson for the Governor of Georgia, marketing director for the state of Georgia and a senior advisor to a venerable law firm – has honed her skills to become what few others are: a media expert who understands the political/public sector rather than a political expert who understands the media.
A seasoned strategist with expertise in both communications and government strategy, Lepore’s portfolio includes public strategy, crisis and issue management as well as message development, media outreach, interview coaching and
presentation training. She has served as a trusted advisor to senior management in navigating the halls of government to effect and impact public policy and also served as a trusted advisor to senior management seeking to implement new initiatives or change management within an organization by applying campaign strategies to the effort.
Lepore joined the government affairs practice of the national law firm of McKenna Long & Aldridge LLP as a senior advisor where she managed a diverse portfolio of global technology, healthcare, emerging biotech and life sciences, and insurance clients. Prior to joining MLA, Lepore was appointed by Governor Sonny Perdue as director of marketing and communications for the Georgia Department of Economic Development where she oversaw the state’s economic development marketing; positioning the state for job growth and international investment. She was instrumental in re-energizing the state’s brand and launched award-winning commerce and tourism campaigns that focused on the state’s logistics infrastructure, bioscience industry and leisure travel market.
Lepore also worked as press secretary for the Ofce of the Governor where she served as the primary spokesperson as well as a voice in policy, strategic planning and management decisions. One of her most notable achievements was serving as the state’s chief communications liaison with the White House for the G8 Sea Island Summit in Sea Island, Georgia.
Lepore began her journalism career as a reporter and anchor for WJTC-TV in Pensacola, Florida.
She joined CNN in 1992 and was an anchor on CNN Headline News for six years. She covered international news events for multiple CNN networks and earned a national news Emmy for her role in the network’s coverage of the 1996 Olympic Park Bombing.
— leporeassociates.com
ClipsBank
Full
Compact
NewsBase
Full
Compact
RadioBank
Full
Compact
PodBank
Full
Compact
TranscriptBank
Full
Compact
No data found
