‘We Could Be Fired Tomorrow!’: ‘Morning Joe’ Awkwardly Jokes About Comcast Selling Off MSNBC

BRZEZINSKI All right Time ░░░░░░░░ for a look at ░░░░░░░░ of the other stories ░░░░░░░░ headlines this morning Comcast ░░░░░░░░ owns our parent company ░░░░░░░░ plans to spin off ░░░░░░░░ cable TV networks That ░░░░░░░░ according to The Wall ░░░░░░░░ Journal and people familiar ░░░░░░░░ the situation The company ░░░░░░░░ separate off entertainment and ░░░░░░░░ channels including MSNBC CNBC ░░░░░░░░ Oxygen E SYFY SCARBOROUGH ░░░░░░░░ BRZEZINSKI and the Golf ░░░░░░░░ SCARBOROUGH So it s ░░░░░░░░ off BRZEZINSKI The new ░░░░░░░░ venture will reportedly have ░░░░░░░░ ownership structure that mirrors ░░░░░░░░ Comcast spokesperson declined to ░░░░░░░░ SCARBOROUGH So so Willie ░░░░░░░░ you look at the ░░░░░░░░ right there the big ░░░░░░░░ that stockholders right now ░░░░░░░░ Wall Street are wondering ░░░░░░░░ before they decide what ░░░░░░░░ do with Comcast shares ░░░░░░░░ whether Mika is going ░░░░░░░░ have to give up ░░░░░░░░ penthouse BRZEZINSKI No no ░░░░░░░░ perch atop the Comcast ░░░░░░░░ GEIST First thought I ░░░░░░░░ too What happens to ░░░░░░░░ BRZEZINSKI Since I never ░░░░░░░░ it GEIST When are ░░░░░░░░ going to get invited ░░░░░░░░ the penthouse SCARBOROUGH Never ░░░░░░░░ never let us up ░░░░░░░░ will say really quickly ░░░░░░░░ this you know a ░░░░░░░░ at the top said ░░░░░░░░ like news meltdown all ░░░░░░░░ other stuff I mean ░░░░░░░░ could be completely wrong ░░░░░░░░ could all be fired ░░░░░░░░ year from now Well ░░░░░░░░ what has happened You ░░░░░░░░ know what s going ░░░░░░░░ happen BRZEZINSKI Or tomorrow ░░░░░░░░ Or yeah But but ░░░░░░░░ this case though Willie ░░░░░░░░ they re doing is ░░░░░░░░ other media firms are ░░░░░░░░ You spin off the ░░░░░░░░ channels which seven years ░░░░░░░░ were making a ton ░░░░░░░░ money Now they ve ░░░░░░░░ to figure out how ░░░░░░░░ make them profitable BRZEZINSKI ░░░░░░░░ SCARBOROUGH Disney which by ░░░░░░░░ way huge media news ░░░░░░░░ has figured out now ░░░░░░░░ to make streaming profitable ░░░░░░░░ had an extraordinary success ░░░░░░░░ the Olympics But so ░░░░░░░░ re talking about spinning ░░░░░░░░ off Comcast still owns ░░░░░░░░ think Brian Roberts still ░░░░░░░░ a third of that ░░░░░░░░ because Comcast didn t ░░░░░░░░ into the bidding war ░░░░░░░░ everybody else throwing stupid ░░░░░░░░ at streaming services and ░░░░░░░░ watch it flop Comcast ░░░░░░░░ a ton of cash ░░░░░░░░ now they spin this ░░░░░░░░ and they re in ░░░░░░░░ position to to what ░░░░░░░░ you all say to ░░░░░░░░ to get a lot ░░░░░░░░ to get a lot ░░░░░░░░ different BARNICLE Consolidate BRZEZINSKI ░░░░░░░░ SCARBOROUGH Consolodate but also ░░░░░░░░ just ramp up And ░░░░░░░░ you get a lot ░░░░░░░░ people a lot of ░░░░░░░░ channels together And so ░░░░░░░░ that entity is going ░░░░░░░░ be there ll probably ░░░░░░░░ a lot of cable ░░░░░░░░ and to be in ░░░░░░░░ much better position to ░░░░░░░░ They re scaling I ░░░░░░░░ t I took one ░░░░░░░░ class at University of ░░░░░░░░ crosstalk LEMIRE We re ░░░░░░░░ staring at you BRZEZINSKI ░░░░░░░░ m glad you gave ░░░░░░░░ your analysis crosstalk SCARBOROUGH ░░░░░░░░ only thing that makes ░░░░░░░░ here is you you ░░░░░░░░ it off and then ░░░░░░░░ scale it up and ░░░░░░░░ you figure out how ░░░░░░░░ make it more profitable ░░░░░░░░ Yeah this is to ░░░░░░░░ these networks like this ░░░░░░░░ healthy and to keep ░░░░░░░░ thriving the way it ░░░░░░░░ And this is just ░░░░░░░░ way it s going ░░░░░░░░ are cutting the cord ░░░░░░░░ The cable subscribers are ░░░░░░░░ across the board This ░░░░░░░░ something Bob Iger talked ░░░░░░░░ last year doing SCARBOROUGH ░░░░░░░░ GEIST with ABC and ░░░░░░░░ and spinning off some ░░░░░░░░ those networks We ll ░░░░░░░░ if he does that ░░░░░░░░ well But I think ░░░░░░░░ it s viewed as ░░░░░░░░ good thing It gets ░░░░░░░░ in a healthy position ░░░░░░░░ continue to thrive moving ░░░░░░░░ BRZEZINSKI: “All right.”