RUSH TRANSCRIPT Coffee It ░░░░░░░░ a veteran owned company ░░░░░░░░ vets active duty military ░░░░░░░░ first responders The chief ░░░░░░░░ of black rifle coffee ░░░░░░░░ me now Chris congratulations ░░░░░░░░ started in 2016 with ░░░░░░░░ store three employees Now ░░░░░░░░ ve got 900 employees ░░░░░░░░ locations and the last ░░░░░░░░ months you ve grossed ░░░░░░░░ million What is the ░░░░░░░░ to your success It ░░░░░░░░ fantastic to be here ░░░░░░░░ don t know that ░░░░░░░░ there s any secret ░░░░░░░░ the success I think ░░░░░░░░ know probably that s ░░░░░░░░ vision that evan and ░░░░░░░░ founding partners had back ░░░░░░░░ 2016 to build a ░░░░░░░░ that has been so ░░░░░░░░ to its mission and ░░░░░░░░ consistent to that mission ░░░░░░░░ there is a secret ░░░░░░░░ s what it is ░░░░░░░░ know as we have ░░░░░░░░ there s one thing ░░░░░░░░ hasn t wavered at ░░░░░░░░ black rifle coffee and ░░░░░░░░ s our desire to ░░░░░░░░ to want to support ░░░░░░░░ are veteran first responder ░░░░░░░░ Stuart you re committed ░░░░░░░░ hiring 10 000 veterans ░░░░░░░░ do you recruit workers ░░░░░░░░ except that we really ░░░░░░░░ put a very heavy ░░░░░░░░ on how we go ░░░░░░░░ to the services themselves ░░░░░░░░ the first spender community ░░░░░░░░ well You know police ░░░░░░░░ fire fighters We re ░░░░░░░░ proud of the fact ░░░░░░░░ we continue you know ░░░░░░░░ think evan was op ░░░░░░░░ the show in 2021 ░░░░░░░░ he talked about us ░░░░░░░░ 40 40 40 We ░░░░░░░░ an even higher percentage ░░░░░░░░ of first responders and ░░░░░░░░ that are in our ░░░░░░░░ force Stuart you ve ░░░░░░░░ just you have been ░░░░░░░░ not you with but ░░░░░░░░ rifle coffee company has ░░░░░░░░ named the official coffee ░░░░░░░░ the uf if c ░░░░░░░░ does that mean for ░░░░░░░░ company This The ufc ░░░░░░░░ evan Matt myself evan ░░░░░░░░ Matt being the two ░░░░░░░░ know or original founders ░░░░░░░░ the company we had ░░░░░░░░ conversation with Dana White ░░░░░░░░ about a month before ░░░░░░░░ signed the deal and ░░░░░░░░ have always been a ░░░░░░░░ of the ufc many ░░░░░░░░ us have been It ░░░░░░░░ trends exceptally well among ░░░░░░░░ veteran first responder community ░░░░░░░░ to hear directly from ░░░░░░░░ his desire to support ░░░░░░░░ veteran community the same ░░░░░░░░ as we do to ░░░░░░░░ an organization that not ░░░░░░░░ pushes its athletes to ░░░░░░░░ limit these are folks ░░░░░░░░ are preparing themselves at ░░░░░░░░ higher level than possibly ░░░░░░░░ other sport on earth ░░░░░░░░ on top of that ░░░░░░░░ organization that is really ░░░░░░░░ to a very similar ░░░░░░░░ as as the support ░░░░░░░░ America veterans you know ░░░░░░░░ with just felt fantastic ░░░░░░░░ that Stuart you employ ░░░░░░░░ Any thoughts on what ░░░░░░░░ going on with our ░░░░░░░░ in military recruitmentment recruitment ░░░░░░░░ think you know that ░░░░░░░░ going to change right ░░░░░░░░ I mean as generations ░░░░░░░░ the military obviously changes ░░░░░░░░ will tell you you ░░░░░░░░ my daughter she s ░░░░░░░░ 24 year old naval ░░░░░░░░ right now I m ░░░░░░░░ proud of her I ░░░░░░░░ you know look I ░░░░░░░░ every year or every ░░░░░░░░ years maybe they go ░░░░░░░░ these cycles I stand ░░░░░░░░ that all of our ░░░░░░░░ are going to be ░░░░░░░░ to continue to recruit ░░░░░░░░ very best Again I ░░░░░░░░ to see it in ░░░░░░░░ own family Stuart well ░░░░░░░░ rifle coffee is a ░░░░░░░░ and congratulations to you ░░░░░░░░ back and tell us ░░░░░░░░ well you re doing ░░░░░░░░ the future We d ░░░░░░░░ to see you thank ░░░░░░░░ Stuart 25 of business ░░░░░░░░ say the U S ░░░░░░░░ have a recession this ░░░░░░░░