Mecham: Trump’s National Brand, His Popularity May Not Transfer to Anybody Else

EXCERPT:

MEACHAM: "One of the things I think we always have to remember when we talk about the age of Trump is that he is a national almost disembodied brand from the ordinary conventions of politics. And it may be that he cannot transfer his popularity, his connection to his base to anybody else. But that doesn’t mean heading into a re-election year that he won’t be able to put together, cobble together the same kind of coalition. And I think the people who are most dedicated to trying to change the tone of the country need to be focusing very hard, very strongly on that particular national brand."